Digital Marketing Services for
Small Business
Our Small Business Marketing Services
Our goal is to improve your online visibility which leads to more profitability.
Website Optimization
A fast, user friendly, engaging website that search engines will rank higher.
Features
- Improve speed & security
- Better user experience
- Update site based on keyword research
Create Engaging Content
Demonstrate expertise that search engines with reward with higher rank.
Features
- Attract more visitors to website
- Show experience & authority in industry
- Keep website current & relevant
Maximize Local Reach
Dominate the local market with local mentions and citations.
Features
- Google Business Profile
- Apple Business Connect
- Business listed in directories
Automate Review Requests
Prove to consumers your local business is credible and trustworthy.
Features
- More 5-star reviews from clients
- Divert negative reviews
- Be the obvious choice to searchers
Competitor Research
Identify opportunities by addressing gaps between you and competitors.
Features
- Keyword research & targeting
- Understand local search environment
- Analyze mistakes & successes
Monitoring & Reporting
Monitoring progress and reporting it monthly.
Features
- Identify and fix issues proactively
- See what is working and do more of it.
- Measure ROI
Frequently Aasked Question
Our D.R.I.V.E.R process works as follows:
D-Discovery – Meet with you to discover where you are now with your business, where you want to be, and what obstacles are holding you back from achieving your business goals.
R-Research – Conduct research on the state of your current online footprint, so we can assess what areas can be improved upon.
I-Inventory – Create a Roadmap Proposal Report outlining areas for improvement for your online presence.
V-Vet – Review our findings and recommendations with you, so you have all the information you need to decide how you want to proceed.
E-Execute – Once you decide on what digital marketing services you want, we’ll implement those recommendations with your input.
R-Report & Rank – Monitor how changes are performing and give you monthly progress reports.
The ultimate goal is to increase your rank in the search engines and drive more qualified leads to your business.
First, we need to understand your business goals so we can recommend which marketing services will best help you.
- You may not need every service.
- Or perhaps you do, but you want to start slow.
- Or maybe you want to jump all in.
Schedule a Strategy Call so we can discuss your vision for your business.
Then we can conduct a free assessment of your current digital footprint and recommend options.
Client reviews are a ranking factor.
Google favors high-rated businesses. It also considers the quantity, frequency and dates of reviews.
Online customer reviews send a signal to search engines that your business is trustworthy.
81% of consumers check reviews before purchasing.
88% of consumers trust reviews as much as a personal recommendation.
92% of consumers hire if the business has at least a 4-star rating.
You should also be responding to your customer reviews.
What many people don’t know is that where the online search is done, impacts how high a website ranks.
So if you search for “Plumbers Boston MA” at home, and then drive three miles and do the same search, the search engine may present you with a different list of plumbers.
Geogrid maps are a great way to track your rankings for specific keywords.
Geogrids show you how a business is ranking for a keyword for searches done from different locations.
There are tools that can generate these grids for you, but they aren’t free.
Most digital marketing agencies will include running geogrid maps for you as part of their local SEO services.